A recent headline from eMarketer trumpeted Marketers Eye Online Video in 2009. The stats below show what marketers are focusing on.

Video gets the attention of about two-thirds of marketers. This is pretty significant. But more than 4 out of 10 are also eyeing social media.
All of these offer great opporunity to market your company, but you have to start with a solid, well designed, and user friendly site. The idea is to drive traffic to your site and to convert users into sales.