Tuesday, February 17, 2009

Marketing in a Down Economy

Marketing in any economy is a challenge for business owners. Marketing in a down economy presents new challenges because you have to do more with less. But in every economic slow down there are always companies that actually excel and prosper. They are strategically able to seize market share, reach new customers, and streamline their marketing operations. These companies have planned and prepared to tackle the challenges by turning the challenges into opportunities. By reapproaching how you spend your marketing dollars and finding more effective tools your can stretch your marketing dollar.

One area to invest your marketing budget in is your website. Your website is the first impression most of your customers have of your company. This is an area that can not be neglected and needs to be maximized. Your website is a marketing tool that works for you even when your business is closed.

This leads into the second area to invest in, Search Engine Optimization... If your customers can not find you then your business will cease to exist. You need to have a website that is properly optimized for the web and you need to drive traffic to that website.

Please feel free to contact Asterisk Creative today for more information and for a complimentary consultation...

Tuesday, February 10, 2009

Are you ready to be WAY PAST CRAZY?

Brain Pooley, the idea man behind Way Past Crazy, came to Asterisk Creative to develop the website for the on-line artists community. The site allows artists of all types to collaborate, communicate, and engage. The site is made for the artists and those that just like art... Check it out today to see what is going on at www.waypastcrazy.com!